Clear space
The letter P provides the reference for clear space. Breathing room preserves the signature and prevents interference from surrounding elements.
Architecture and constructionVisual identity · 2026
On the same plane.
An identity bringing architecture and execution together.
Precision as a language.
Coherence as a principle.
Coplanar starts from the idea that design and construction should operate together. The identity translates this approach into alignment, typography and relationships between planes, balancing technical rigor with understated warmth.
The starting point is coplanarity: distinct elements sharing the same plane. A horizontal and a diagonal make this concept recognizable across different formats.
- Project
- Coplanar
- Scope
- Visual identity and graphic system
- Sector
- Architecture and construction
- Presentation source
- Brandbook · 2026
A precise signature.
The horizontal wordmark is the primary signature. The customized P adds a distinctive detail while preserving an institutional character.
Original vector artworkMinimum size
Minimum width: 20 mm in print and 175 px in digital applications, as specified in the brandbook.
Integrity
Preserve the original proportions, spacing and official colors. The stacked version is an alternative for specific formats.
Contrast, under control.
Neutrals structure the identity. Blues extend the palette with a restrained presence.
Official brandbook values. Select a color to copy its HEX code.
One family. Different scales.
Bricolage Grotesque carries headlines, highlights and body text. Hierarchy is built through weight and proportion.
Bricolage
Grotesque
Grotesque
Projeto e obra no mesmo plano
Proportional hierarchy
The system supports scales built around a 1.618 ratio. Relationships adapt to content and format rather than imposing one fixed size.
Everyday continuity
Segoe UI is the specified system alternative for email, shared documents and environments where the primary family is unavailable.
The same logic.
Different proportions.
Graphic elements behave as a system: horizontal, diagonal and grid maintain alignment as the composition changes.
Projeto e obra
no mesmo plano.
An adaptation demo using the original graphics. Formats illustrate the system's behavior.
The P as a starting point
The graphic language grows out of the wordmark. The relationship between horizontal and diagonal recurs throughout the compositions.
Micrographics as a language
Codes, markers and technical elements organize information without competing with the signature.
The system in use.
From project presentations to signage, the identity maintains a recognizable structure.